If you can determine the best time to increase sales, then it is, of course, the December Year holidays. For this period, any company should have a thematic marketing strategy that allows it to act as efficiently as possible in the face of excitement. In this article, I will advise on how to prepare a business for the December Global Holidays properly. Read on to learn more tips.
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Promotions and discounts
You need to understand that competitors also work harder in the December global holidays 2021, so the main thing now is to stand out. Coming up with attractive discounts for customers and staying in the black is not an easy task, so it is worth offering customers something more than just saving a few coin
Research shows that while price cuts are usually the main factor influencing buying decisions, the situation changes slightly on holiday Eve. Customers will spend their money on gifts one way or another; therefore, choosing among all stores and companies is looking for those that offer goods with increased value. What does it mean? The fact that you can increase the value due to some purchase bonuses!
For example, it is important to provide customers with a quick return or home delivery option before D. You can also extend the return period. Often, gifts are purchased long before the holidays, and the return period ends even before delivery. What if you didn’t like the gift? Choosing between two companies offering similar products, the client will prefer the more favorable terms of the deal.
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Special gifts
December is the perfect time to thank your customers for their cooperation throughout the year. You can organize gifts for purchases only on certain days before the Holiday or surprises for purchase.
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Contests
Interactive contests allow you to attract and retain customers’ attention not only at the time of making a purchase but before and after it. The main thing here is the correspondence of the complexity of the tasks to the main prize. For example, an assignment to shoot a video involving a company’s product or brand name requires preparation from the contestants and a lot of time, so the prize should be more valuable to motivate the audience. And it’s much easier to share a link on social networks or fill out a contact form so that the price can be more modest. Do not forget about the prerequisite – “this articel copy here.” This will increase the reach of new audiences.
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Attention to social media
Before the December global holidays 2021, it is especially important to pay special attention to its activity in social networks. It is advisable to change the main photo or logo for the December holiday. This is necessary so that subscribers begin to associate the company with winter holidays and gifts.
One of the reasons people subscribe to companies on a particular social network is unique discounts and purchase codes that are valid for a very short period. To tell about them, you should use stories on Instagram and Facebook, allowing you to increase profile traffic and recognition. It’s not a bad idea to December Global Holidays create an interactive catalog on Facebook, which will contain all the relevant offers, promotions, and products.
